{"id":14531,"date":"2017-08-29T08:26:38","date_gmt":"2017-08-29T07:26:38","guid":{"rendered":"https:\/\/thomasvino.ch\/?p=14531"},"modified":"2017-09-07T08:26:51","modified_gmt":"2017-09-07T07:26:51","slug":"nouveau-defi-neuf-president-de-swiss-wine-promotion-martin-wiederkehr-dirigera-rutishauser","status":"publish","type":"post","link":"https:\/\/thomasvino.ch\/?p=14531","title":{"rendered":"Toll\u00e9: le pr\u00e9sident de Swiss Wine Promotion Martin Wiederkehr dirigera Rutishauser"},"content":{"rendered":"

La nouvelle surprend\u00a0: apr\u00e8s avoir renonc\u00e9 \u00e0 son poste de directeur de Cave de Gen\u00e8ve SA, le Zurichois Martin Wiederkehr, 53 ans, avait \u00e9t\u00e9 nomm\u00e9 pr\u00e9sident de Swiss Wine Promotion SA, le 23 juin 2017, \u00e0 Aigle<\/a>.<\/strong> Sur deux crit\u00e8res\u00a0: comme personnalit\u00e9 neutre, au-dessus des int\u00e9r\u00eats des entreprises de la branche, et pour redynamiser la promotion des vins suisses, d’abord en Suisse al\u00e9manique. Il succ\u00e9dait \u00e0 Gilles Besse<\/strong>, \u0153nologue et copropri\u00e9taire de Jean-Ren\u00e9 Germanier SA, Valaisan de V\u00e9troz, pr\u00e9sident durant 5 ans. De la production, la barre passait \u00e0 la consommation, en quelque sorte\u2026 Le poste avait \u00e9t\u00e9 \u00e9valu\u00e9 \u00e0 20 \u00e0 30% de travail, surtout au d\u00e9but, apr\u00e8s la transformation en soci\u00e9t\u00e9 anonyme \u2014 un projet sur lequel le nouveau pr\u00e9sident avait grandement \u0153uvr\u00e9, pour f\u00e9d\u00e9rer tous les actionnaires potentiels.<\/p>\n

\"\"<\/a>

\u00a9 Rocco Lettieri<\/em><\/p><\/div>\n

On savait aussi que le Zurichois, \u0153nologue de formation, mettait sur les rails le nouveau concept du centre de comp\u00e9tences de la vitiviniculture voulu par divers milieux de Suisse orientale \u00e0 W\u00e4denswil (ZH) : et c\u2019est lui qui, samedi, pilotait les journalistes invit\u00e9s \u00e0 M\u00e9moire & Friends<\/em>, le salon des vins suisses \u00e0 Zurich, le dernier lundi d\u2019ao\u00fbt.\u00a0Martin Wiederkehr<\/strong> qui nous l\u2019a gliss\u00e9 \u00e0 l’oreille : d\u00e8s ce 1er<\/sup> septembre, il sera le directeur g\u00e9n\u00e9ral de Rutishauser \u00e0 Scherzingen (Thurgovie).<\/p>\n

Contr\u00f4l\u00e9e par un g\u00e9ant fran\u00e7ais<\/h3>\n

Cette entreprise du bord du lac de Constance est un des acteurs importants de la viticulture suisse\u00a0: elle poss\u00e8de ses propres vignobles et vinifie elle-m\u00eame pr\u00e8s de 80 vins \u00e0 partir de la vendange de 6 cantons, \u00e9galement via sa ligne Barisi<\/strong>, destin\u00e9e aux grandes surfaces. Elle distribue aussi des vins \u00e9trangers sous son nom et via sa soci\u00e9t\u00e9 Barossa<\/strong>, sp\u00e9cialis\u00e9e en vins australiens.\u00a0<\/strong><\/p>\n

Fond\u00e9e en 1886, Rutishauser est pass\u00e9e sous le contr\u00f4le du groupe hollandais Baarsma Wine<\/strong> en 2009. Ce groupe, tr\u00e8s actif en Hollande, poss\u00e8de aussi une soci\u00e9t\u00e9 en Afrique du Sud et affiche au total plus de 200 millions d\u2019euros de chiffre d\u2019affaires. R\u00e9cemment, elle est pass\u00e9e dans le giron du groupe fran\u00e7ais In Vino<\/strong>, qui affiche \u00abune ambition pour la fili\u00e8re du vin fran\u00e7ais<\/em>\u00bb, par un accent sur les vins de marque, les grands crus et le d\u00e9veloppement international. Pilot\u00e9 de Paris, le groupe est propri\u00e9taire, outre Baarsma Wine<\/strong>, des maisons Cordier<\/strong> et Mestrezat<\/strong>. Il chapeaute ainsi 23 coop\u00e9ratives, aliment\u00e9e par 3800 vignerons qui cultivent 25’000 ha de vignoble, soit un peu moins de deux fois le vignoble suisse\u2026<\/p>\n

\u00a9thomasvino.ch<\/em><\/p>\n

D\u00e9but septembre, la Radio romande (RTS) a rebondi sur le sujet dans l’\u00e9mission Forum<\/a><\/strong>, puis, le lendemain matin, le pr\u00e9sident de la F\u00e9d\u00e9ration suisse des vignerons, le conseiller national radical vaudois Fr\u00e9d\u00e9ric Borloz, syndic d’Aigle, a d\u00e9clar\u00e9 que le nouveau pr\u00e9sident de SWP SA devrait quitter son poste dans les 18 mois<\/strong>, pour autant qu’il puisse mettre en place la nouvelle structure, alors que l’Interprofession de la vigne et des vins du Valais a demand\u00e9, par lettre, sa d\u00e9mission imm\u00e9diate.<\/strong><\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

La nouvelle surprend\u00a0: apr\u00e8s avoir renonc\u00e9 \u00e0 son poste de directeur de Cave de Gen\u00e8ve SA, le Zurichois Martin Wiederkehr, 53 ans, avait \u00e9t\u00e9 nomm\u00e9 pr\u00e9sident de Swiss Wine Promotion SA, le 23 juin 2017, \u00e0 Aigle. Sur deux crit\u00e8res\u00a0: comme personnalit\u00e9 neutre, au-dessus des int\u00e9r\u00eats des entreprises de la branche, et pour redynamiser la […]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"jetpack_post_was_ever_published":false,"jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[15],"tags":[],"jetpack_publicize_connections":[],"yoast_head":"\nToll\u00e9: le pr\u00e9sident de Swiss Wine Promotion Martin Wiederkehr dirigera Rutishauser - thomasvino<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thomasvino.ch\/?p=14531\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Toll\u00e9: le pr\u00e9sident de Swiss Wine Promotion Martin Wiederkehr dirigera Rutishauser - thomasvino\" \/>\n<meta property=\"og:description\" content=\"La nouvelle surprend\u00a0: apr\u00e8s avoir renonc\u00e9 \u00e0 son poste de directeur de Cave de Gen\u00e8ve SA, le Zurichois Martin Wiederkehr, 53 ans, avait \u00e9t\u00e9 nomm\u00e9 pr\u00e9sident de Swiss Wine Promotion SA, le 23 juin 2017, \u00e0 Aigle. 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Il succ\u00e8de au Saint-Gallois Kaspar Wetli, qui pr\u00e9sidait cette organisation depuis sa fondation, en 2008. Apr\u00e8s son d\u00e9part de la Cave de Gen\u00e8ve, Martin\u2026","rel":"","context":"Dans "Actus - News"","img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":13036,"url":"https:\/\/thomasvino.ch\/?p=13036","url_meta":{"origin":14531,"position":1},"title":"Swiss Wine Promotion Le secr\u00e9taire g\u00e9n\u00e9ral remerci\u00e9","date":"24 septembre 2015","format":false,"excerpt":"Le secr\u00e9taire g\u00e9n\u00e9ral de Swiss Wine Promotion, S\u00e9bastien Fabbi, a \u00e9t\u00e9 remerci\u00e9 ce mois, avec d\u00e9lai au 30 septembre. Selon un communiqu\u00e9 officiel de SWP, il aurait \u00abd\u00e9cid\u00e9 de ne pas renouveler son mandat, arriv\u00e9 \u00e0 \u00e9ch\u00e9ance apr\u00e8s 3 ans\u00bb. Ad interim, son poste va \u00eatre occup\u00e9 par Jean-Marc Amez-Droz,\u2026","rel":"","context":"Dans "Actus - News"","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.thomasvino.ch\/wp-content\/uploads\/2015\/09\/besse_klinger_zh310815-300x200.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":14416,"url":"https:\/\/thomasvino.ch\/?p=14416","url_meta":{"origin":14531,"position":2},"title":"Nouveau directeur \u00e0 la Cave de Gen\u00e8ve","date":"15 juin 2017","format":false,"excerpt":"Apr\u00e8s avoir refait ses gammes, la Cave de Gen\u00e8ve a nomm\u00e9 un successeur \u00e0 Martin Wiederkehr, J\u00e9r\u00f4me Leupin. Cet \u00e9conomiste form\u00e9 \u00e0 Saint-Gall a travaill\u00e9 pour le groupe Bindella, \u00e0 Zurich, et pour Transgourmet Suisse S.A., une entreprise du groupe Coop, qui exploite notamment les centres Prodega, r\u00e9serv\u00e9 \u00e0 l'Horeca.\u2026","rel":"","context":"Dans "Actus - News"","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/thomasvino.ch\/wp-content\/uploads\/2017\/06\/site_leupin-200x300.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":15742,"url":"https:\/\/thomasvino.ch\/?p=15742","url_meta":{"origin":14531,"position":3},"title":"SWP \u00e0 la recherche d\u2019un pr\u00e9sident","date":"23 avril 2019","format":false,"excerpt":"Il n\u2019aura \u00e9t\u00e9 \u00e0 la t\u00eate des \u00abvins suisses\u00bb ou plut\u00f4t de leur structure de promotion, Swiss Wine Promotion SA, qu\u2019une ann\u00e9e et demie. Le Fribourgeois Pierre-Alain Morard ne sollicitera pas la prolongation de son mandat \u00e0 l\u2019assembl\u00e9e g\u00e9n\u00e9rale du 14 juin. Et il n\u2019a pas de successeur d\u00e9sign\u00e9\u2026 Pierre\u2026","rel":"","context":"Dans "Actus - News"","img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":15018,"url":"https:\/\/thomasvino.ch\/?p=15018","url_meta":{"origin":14531,"position":4},"title":"Suisse Tourisme et Swiss Wine main dans la main","date":"29 mars 2018","format":false,"excerpt":"Par la plantation d\u2019un cep dans le vignoble du Ch\u00e2teau de Rochefort, \u00e0 Allaman (VD), le directeur de Suisse Tourisme (ST), Martin Nydegger, et le tout neuf pr\u00e9sident de Swiss Wine Promotion (SWP), Pierre-Alain Morard, ont scell\u00e9 un partenariat entre les deux organisations. 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D\u00e9sormais, SWP SA\u2026","rel":"","context":"Dans "Vins suisses"","img":{"alt_text":"","src":"https:\/\/i0.wp.com\/thomasvino.ch\/wp-content\/uploads\/2017\/07\/site_wiederkehr-236x300.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/thomasvino.ch\/index.php?rest_route=\/wp\/v2\/posts\/14531"}],"collection":[{"href":"https:\/\/thomasvino.ch\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thomasvino.ch\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thomasvino.ch\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/thomasvino.ch\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=14531"}],"version-history":[{"count":0,"href":"https:\/\/thomasvino.ch\/index.php?rest_route=\/wp\/v2\/posts\/14531\/revisions"}],"wp:attachment":[{"href":"https:\/\/thomasvino.ch\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=14531"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thomasvino.ch\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=14531"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thomasvino.ch\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=14531"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}